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Senseo: Als Beste Getest

Users could take a photo of themselves and place it on a map in the Netherlands to show why they like Senseo. Supported by TV ads and prices.

Client

Senseo

Category

Brand Awareness

Technologies

Interaction DesignReactNodeGoogle MapsAWS
De Combinatie van Factoren created a Brand Experience campaign for Senseo. It involved an action site, Radio and TV commercials. We were hired for the action site implementation.
De Combinatie van Factoren created a Brand Experience campaign for Senseo. It involved an action site, Radio and TV commercials. We were hired for the action site implementation.
Social Sharing was promoted using a Social Wall.
Users would register their location, upload a photo and tell us why they liked Senseo and where they would use it.
The results were put on a map to highlight the popularity of the brand.
The website included a mobile optimized version.
And also the commercials that aired on TV.
The campaign was a huge success.

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